Lululemon offers a year-round 15% military discount to eligible service members, veterans, military retirees, reservists, and qualifying military family members.
The discount can be used online, through the Lululemon iOS app, and at Lululemon stores after the customer completes verification through SheerID.
Unlike a single-use coupon, the discount is connected to the verified customerās Lululemon account and can be used repeatedly on eligible personal purchases. Verification currently remains valid for four years before the customer must verify again.
Quick Answer
Lululemonās military program provides:
- 15% off eligible purchases
- Online and in-store use
- Savings on regular-price and qualifying markdown merchandise
- Eligibility for active-duty personnel, reservists, veterans, and military retirees
- Eligibility for spouses and dependents of active personnel who live in the same household
- Verification through SheerID
- Unlimited uses while the customer remains verified
- Four years of eligibility before reverification is required
The discount is for the verified customerās personal purchases only. It cannot be used to buy gifts for friends or relatives, purchase products for resale, or obtain gift cards.
Online purchases must generally be paid for with a credit card or Apple Pay. Lululemon gift cards, PayPal, Klarna, and Afterpay cannot be combined with the military discount online.
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Does Lululemon Offer a Military Discount?
Yes. Lululemon provides eligible military customers with 15% off qualifying products throughout the year.
This is part of the companyās Military and First Responders Program. Military customers use the same verification system as eligible first responders, but they select their applicable military status during the SheerID application process.
Once approved, customers can use the discount:
- On Lululemon.com
- Through the Lululemon iOS app
- At participating Lululemon stores in the United States
The online discount appears through a checkout toggle rather than a public promotional code. In stores, the customer must ask a Lululemon employee to apply the discount and present valid identification.
How Much Is the Lululemon Military Discount?
The discount provides 15% off eligible purchases.
For example:
| Eligible purchase | Approximate savings | Price after discount |
|---|---|---|
| $68 | $10.20 | $57.80 |
| $98 | $14.70 | $83.30 |
| $128 | $19.20 | $108.80 |
| $200 | $30 | $170 |
Applicable taxes, shipping charges, and other fees are not reduced by the military discount. Lululemon also reserves the right to exclude particular products, restrict transactions, or establish spending limits.
Compare the Military Price With Other Promotions
The military discount cannot be combined with another promotional code, coupon, discount, or special offer.
Before checking out, compare the 15% military savings with any other promotion available on the same products. A limited-time offer greater than 15% could provide a better price, but the customer would ordinarily have to choose one discount rather than combining both.
The military discount can already be used on qualifying products in Lululemonās We Made Too Much markdown section, which can produce greater total savings than using the discount on a full-price item.
Who Qualifies for the Lululemon Military Discount?
Lululemon currently lists the following military groups as eligible:
- Active-duty military personnel
- Reservists
- Veterans
- Military retirees
- Spouses of active military personnel who live in the same household
- Dependents of active military personnel who live in the same household
Eligibility must be confirmed through SheerID before the discount can be used.
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Do Veterans and Military Retirees Qualify?
Yes. Veterans and retired military personnel are specifically included in Lululemonās eligibility requirements.
Veterans and retirees should select the military status that accurately applies to them during verification. SheerID may confirm eligibility automatically or request supporting documentation when it cannot locate sufficient records electronically.
Do National Guard and Reserve Members Qualify?
Lululemon specifically identifies reservists as eligible for the discount.
National Guard members should use the status and service category that accurately applies to them on the live SheerID form. Final approval depends on the information and documentation submitted through the verification process.
Do Military Spouses and Dependents Qualify?
Spouses and dependents of active military personnel qualify when they live in the same household as the service member.
Each spouse or dependent must:
- Create or use their own Lululemon account.
- Complete their own SheerID verification.
- Shop through their own verified account.
They cannot simply use the service memberās account or ask the service member to buy products for them. Lululemon states that the discount is limited to the verified customerās own purchases, even when another family member is separately eligible.
Lululemonās published eligibility language does not independently extend the family benefit to spouses or dependents of veterans and military retirees. The family provision specifically refers to spouses and dependents of active personnel from the same household.
How to Claim the Lululemon Military Discount
Step 1: Create or Sign In to a Lululemon Account
Visit Lululemonās official Military and First Responders page and select Get Verified.
Sign in to an existing Lululemon account or create a new one. Use an account and email address belonging to the person who will complete military verification and use the discount.
Step 2: Enter Your Military Information
Lululemon redirects applicants to SheerID, its third-party verification provider.
Enter the requested information, which may include:
- First and last name
- Date of birth
- Military status
- Branch of service
- Service dates
- Email address
The information should match the applicantās official records and any documentation that may be submitted.
Step 3: Upload Documentation if Requested
Some applicants are verified electronically. Others may need to upload documentation proving their military status.
The document should generally show the applicantās:
- First and last name
- Branch of service
- Current military status or former-service status
SheerID compares the documentation with the information entered on the form, so names and other identifying details should be entered consistently.
Step 4: Wait for Confirmation
Verification may be completed almost immediately and can take up to approximately 20 minutes when SheerID can confirm the information electronically.
When additional review is required, the customer must wait for SheerIDās approval email before using the discount. The verified status should then appear within the customerās Lululemon account.
How to Use the Discount Online
Sign in using the same Lululemon account that was connected to SheerID verification.
At checkout, locate the 15% military discount toggle and make sure it is switched on. The reduction should appear automatically in the order total.
There is no public coupon code to enter manually.
Before submitting the order, confirm that:
- The military discount toggle is enabled.
- Each product is eligible.
- The discount appears in the order summary.
- The selected payment method is compatible.
- No conflicting promotion is being applied.
The discount is currently supported on Lululemonās website and iOS app. Lululemonās official instructions do not specifically promise equivalent discount functionality through an Android app.
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How to Use the Discount in a Store
Customers must complete online verification before attempting to use the discount at a Lululemon store.
At checkout:
- Tell the employee that you are a verified Military and First Responders Program member.
- Ask for the 15% discount to be applied.
- Present valid identification.
- Confirm the reduced total before paying.
The customer should use the same identity associated with the verified Lululemon account.
Which Products Qualify?
Lululemon states that the military discount applies to eligible products purchased online or in stores, including:
- Regular-price Lululemon merchandise
- We Made Too Much markdown products
- Lululemon Lab products
- Selfcare products
- Eligible clothing
- Shoes
- Bags
- Yoga equipment
- Selected accessories
The discount must be used only for products purchased for the verified customer.
What Is Excluded?
The military discount does not apply to:
- Lululemon gift cards
- Lululemon e-gift cards
- Products on the Lululemon Like New resale website
- Co-branded products
- Products sold through third-party retailers
- Telephone orders
- Previous purchases
- Products purchased as gifts
- Products intended for resale
- Items specifically excluded by Lululemon
It also cannot be combined with another offer, promotional code, coupon, or discount.
Which Payment Methods Can Be Used?
For online purchases using the military discount, Lululemon currently accepts:
- Credit cards
- Apple Pay
The following cannot be combined with the discount online:
- Lululemon gift cards
- PayPal
- Afterpay
- Klarna
Gift cards can be used with the discount in a physical Lululemon store. Lululemon also states that Afterpay and Klarna may be used with program discounts in U.S. stores, even though they cannot be used with the discount online.
How Often Can You Use the Discount?
Lululemon currently places no published limit on the number of times a verified customer can use the 15% discount.
Each purchase must still comply with the program rules. Lululemon may restrict transactions or spending and may revoke the discount when it suspects account sharing, gifting, resale, fraud, or another violation.
Does the Discount Expire?
Verified military status currently remains active for four years.
After four years, Lululemon requires the customer to complete verification again to continue receiving the discount. Lululemon can also request additional verification or change the programās requirements at any time.
Can the Discount Be Added After a Purchase?
No. Lululemon does not apply the military discount retroactively to an order or store purchase that has already been completed.
Make sure the discount appears before paying. When the online toggle is missing or not working, do not submit the order until the issue is resolved.
What if the Discount Is Not Working?
First, confirm that you are signed in to the same account used during verification.
Lululemon recommends:
- Returning to the previous screen and reopening checkout
- Signing out and signing back in
- Clearing browser cookies and cache
- Updating the Lululemon app and the phoneās operating system
- Using Google Chrome
- Confirming that the discount toggle is enabled
- Removing products that may be excluded
- Paying with a credit card or Apple Pay
Verification problems should be directed to SheerID. Checkout, account, or product-discount problems should be directed to Lululemon support.
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Frequently Asked Questions
Does Lululemon offer a military discount?
Yes. Eligible military customers receive 15% off qualifying personal purchases online and in stores.
Do veterans qualify?
Yes. Veterans and military retirees are specifically included.
Do military spouses qualify?
Spouses of active-duty personnel qualify when they live in the same household and complete their own verification.
Can the discount be used on We Made Too Much products?
Yes. Lululemon says the 15% discount applies to eligible We Made Too Much markdown merchandise.
Can the discount be used to buy gifts?
No. The program is only for merchandise purchased for the verified customerās personal use.
Can I use a Lululemon gift card?
Not online when the military discount is enabled. A Lululemon gift card can be combined with the discount at a physical store.
Does the discount work on Lululemon Like New?
No. Products sold through the separate Like New resale website are excluded.
How long does verification last?
The verified discount currently remains active for four years before reverification is required.
Conclusion
Lululemon offers active-duty personnel, reservists, veterans, military retirees, and eligible active-duty family members 15% off qualifying purchases.
Customers must create a Lululemon account and complete verification through SheerID. Once approved, the discount can be used repeatedly online and in stores for four years before reverification is required.
The discount applies to regular-price merchandise and eligible We Made Too Much products, but it cannot be used for gifts, resale products, Like New merchandise, gift-card purchases, or in combination with another promotion.
Went to Lululemon, was going to buy leggings for my 12 year old daughter and they said I could not get the military discount because they were for her, that we could only buy item that my husband and myself would be wearing. Sort of a bummer since she has born plenty of the brunts of her dads deployments š
That is awful. What kind of program is that! Of course it should be acceptable for the young daughter of an active duty military person to use the discount when her mother is buying! I hope it was just an error in that particular store. We donāt need generous discounts that are basically not usable!! I also read that you can buy a gift with the discount as well, as long as you are buying!
I can answer two questions.
1. Yes you can stack the discount. I just went in and got a bunch of the stuff from the discount rack and they then applied the 25%
2. I’m not active duty, I am retired and my CFOne veterans card is accepted. As long as you have an issued veterans card you will get the discount.